Summary: Social proof describes a psychological phenomenon in which people mirror the actions and opinions of others. In other words, people’s decisions are often impacted by the preferences and modeling of individuals or groups around them.
Summary: Network Effects describes the phenomenon how the value of a good or service increases as more people start to use that good or service.
Summary: The Prisoner’s Dilemma is a hypothetical scenario which illustrates the difficulty of deciding whether to cooperate or compete with other people. Understanding the costs and benefits of cooperating and competing is applicable to various fields including business, economics, and politics.
Bronfenbrenner’s bioecological model is a theory of educational psychology that studies human development over time.
Summary: Situated cognition is the theory that people’s knowledge is embedded in the activity, context, and culture in which it was learned. It is also referred to as “situated learning.”
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