Archive for September, 2009
Cognitive Theory of Multimedia Learning (Mayer)
Summary: A cognitive theory of multimedia learning based on three main assumptions: there are two separate channels (auditory and visual) for processing information; there is limited channel capacity; and that learning is an active process of filtering, selecting, organizing, and integrating information.
Originator: Richard Mayer
Key terms: dual-channel, limited capacity, sensory, working, long-term memory
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